Mexico's tourism industry has started the year with positive numbers, mainly in destinations such as Cancun, Puerto Vallarta, Los Cabos and Mexico City––places that have recorded high numbers of visitors from the United States and Canada. Mexico started 2024 receiving more international tourists, capturing higher income from foreign visitors, and obtaining a higher average expenditure from these tourists than the same period in 2023.

With data from the International Traveler Surveys of the National Institute of Statistics and Geography (INEGI), the consultancy specialized in tourism, Gemes, announced that, in January, 3.6 million tourists arrived in Mexico: 124,000 more than in 2023, which represented a growth of 3.6 percent.

Gemes also reported that, in February 2024, the four airports that recorded the largest influx of foreign tourists were Cancun, Mexico City, Puerto Vallarta, and Los Cabos. These are the percentage increases reported compared to 2023:

Cancun — 10.7 percent

Mexico City — 2.4 percent

Puerto Vallarta — 14 percent

Los Cabos — 5.7 percent

Cancun Airport, which receives visitors mainly from the United States and Canada, recorded the arrival of more than 1 million travelers, which accounted for more than 46 percent of international arrivals in Mexico.