A NEW FRIDA KAHLO MUSEUM OPENS IN MEXICO CITY
September 4, 2025

This September, Mexico City will unveil an extraordinary new cultural landmark: the Museo Casa Kahlo, also known as Casa Roja. Opening September 27 in the Coyoacán neighborhood—right beside the iconic Casa Azul—the museum will offer visitors a more intimate look at the artist’s formative years and family influences, featuring never-before-seen personal artifacts, early works, and her only known mural.
For groups seeking cultural depth, this new museum is an ideal addition to Mexico City’s already world-class arts scene. Together with Casa Azul, Museo Dolores Olmedo, and Museo de Arte Moderno, Casa Roja enriches itineraries with unique opportunities to engage with Mexico’s most iconic artist. Its location in the historic Coyoacán district also makes it perfect to combine with dining, walking tours, and other cultural experiences.
Whether your group is discovering Kahlo’s legacy, enjoying the city’s vibrant gastronomy, or exploring its historic neighborhoods, this new museum ensures your guests will experience the Mexican capital at its most inspiring!

Destination Mexico is proud to be recognized as a Great Place to Work for 2026, an honor that underscores our dedication not only to exceptional travel experiences but also to fostering a supportive, inspiring workplace. This distinction highlights the culture we have built—one where collaboration, respect, and growth

Mexico continues to shine as one of the world’s most dynamic travel destinations. Between January and September 2025, the country experienced strong growth in international arrivals, highlighting the appeal of its diverse landscapes, cultural richness, and world-class hospitality. Looking ahead, 2026 promises to be historic, with major events such as the FIFA World Cup and FITUR expected to draw visitors from around the globe. The country’s maritime and cruise tourism also experienced a notable rebound, reflecting the popularity of Mexico’s coastal regions and islands. Ports welcomed a growing number of travelers seeking sun-soaked adventures, culinary experiences, and immersive cultural activities along the Riviera Maya, Pacific Coast, and other key destinations. Secretary of Tourism Josefina Rodríguez Zamora emphasized that tourism is more than an economic driver—it is a force for shared prosperity, fostering social development, strengthening local economies, and improving the quality of life for communities. “This year reflects the dedication of the sector to position Mexico as a global leader in tourism and culture,” she said. As the winter season begins, Mexico’s combination of warm climate, accessibility, and rich experiences is expected to continue attracting travelers from the United States, Canada, and beyond. With sustainable growth and innovative offerings, Mexico is not just welcoming visitors—it is creating experiences that resonate and inspire.







